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SMP vs CRM: What’s the Difference?
CRM organizes customer relationships and pipeline. An SMP organizes the job across opportunity, quote, award, project, order, and closeout.
Read articleFair, evidence-led analysis of CRM, SMP, quoting, CPQ, and related operating models.
CRM organizes customer relationships and pipeline. An SMP organizes the job across opportunity, quote, award, project, order, and closeout.
Read articleBoth can produce an accurate proposal. The decisive difference is whether the accepted quote remains connected to execution through Job closeout.
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